Project Scope:  Digital Presence | Digital Marketing | PPC Campaigns | Influencer Marketing
Tagline: Step into style and comfort with Abros — where every move matters.
Challenge: Entering a crowded market of athleisure footwear while needing to stand out among
established giants.

Execution:

• Developed a sleek, mobile-first eCommerce website to reflect the brand’s modern identity.
• Curated high-conversion PPC campaigns across Meta & Google Ads, boosting ROAS by 3.4x.
• Engaged micro and macro influencers to create relatable product stories.
• Amplified Instagram visibility with over 150K organic reach in the first 30 days.